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Fuel duel: Top three energy conflict hot spots

January 11th, 2012 admin No comments

by Michael T. Klare.

This essay was originally published on TomDispatch and is republished here with Tom’s kind permission.

Welcome to an edgy world where a single incident at an
energy “chokepoint” could set a region aflame, provoking bloody
encounters,  boosting oil prices, and putting the global economy at
risk. With energy demand on the rise and sources of supply dwindling,
we are, in fact, entering a new epoch—the Geo-Energy Era—in which
disputes over vital resources will dominate world affairs. In 2012
and beyond,  energy and conflict will be bound ever more tightly
together, lending increasing importance to the key geographical
flashpoints in our resource-constrained world.

Take the Strait of Hormuz, already making headlines and shaking
energy markets as 2012 begins. Connecting the Persian Gulf and the
Indian Ocean, it lacks imposing geographical features like the Rock of
Gibraltar or the Golden Gate Bridge. In an energy-conscious world, 
however, it may possess greater strategic significance than any
passageway on the planet. Every day, according to the U.S. Department
of Energy, tankers carrying some 17 million barrels of oil—representing 20 percent of the world’s daily supply—pass through this vital artery. 

So last month, when a senior Iranian official threatened to block the
  strait in response to Washington’s tough new economic sanctions, oil
prices instantly soared. While the U.S. military has vowed to keep the
strait open, doubts about the safety of future oil shipments and worries
  about a potentially unending, nerve-jangling crisis involving
Washington, Tehran, and Tel Aviv have energy experts predicting high oil
  prices for months to come, meaning further woes for a slowing global
economy.

The Strait of Hormuz is, however, only one of several hot spots where
energy, politics, and geography are likely to mix in dangerous ways in
2012 and beyond. Keep your eye as well on the East and South China
Seas, the Caspian Sea basin, and an energy-rich Arctic that is losing
its sea ice. In all of these places, countries are disputing control
over the production and transportation of energy, and arguing about
national boundaries and/or rights of passage.

In the years to come, the location of energy supplies and of energy
supply routes—pipelines, oil ports, and tanker routes—will be
pivotal landmarks on the global strategic map. Key producing areas,
like the Persian Gulf, will remain critically important, but so will oil
chokepoints like the Strait of Hormuz and the Strait of Malacca
(between the Indian Ocean and the South China Sea) and the “sea lines of
communication,” or SLOCs (as naval strategists like to call them)
connecting producing areas to overseas markets. More and more, the
major powers led by the United States, Russia, and China will
restructure their militaries to fight in such locales.

You can already see this in the elaborate Defense Strategic Guidance document, “Sustaining U.S. Global Leadership,” unveiled at the Pentagon on Jan. 5 by President Obama and
Secretary of Defense Leon Panetta. While envisioning a smaller Army and
Marine Corps, it calls for increased emphasis on air and naval
capabilities, especially those geared to the protection or control of
international energy and trade networks. Though it tepidly reaffirmed
historic American ties to Europe and the Middle East, overwhelming
emphasis was placed on bolstering U.S. power in “the arc extending from
the Western Pacific and East Asia into the Indian Ocean and South Asia.”

In the new Geo-Energy Era, the control of energy and of its transport
to market will lie at the heart of recurring global crises. This year,
keep your eyes on three energy hot spots in particular: the Strait of
Hormuz, the South China Sea, and the Caspian Sea basin. 

The Strait of Hormuz

A narrow stretch of water separating Iran from Oman and the United Arab Emirates (UAE), the strait is the sole maritime link between the oil-rich Persian Gulf region and
the rest of the world. A striking percentage of the oil produced by
Iran, Iraq, Kuwait, Qatar, Saudi Arabia, and the UAE is carried by
tanker through this passageway on a daily basis, making it (in the words of the Department of Energy) “the world’s most important oil
chokepoint.” Some analysts believe that any sustained blockage in the
strait could trigger a 50 percent increase in the price of oil and trigger a full-scale global recession or depression.

American leaders have long viewed the Strait as a strategic fixture
in their global plans that must be defended at any cost. It was an
outlook first voiced by President Jimmy Carter in January 1980, on the
heels of the Soviet invasion and occupation of Afghanistan which had, he
told Congress,
“brought Soviet military forces to within 300 miles of the Indian Ocean
and close to the Strait of Hormuz, a waterway through which most of the
world’s oil must flow.” The American response, he insisted, must be
unequivocal: any attempt by a hostile power to block the waterway would
henceforth be viewed as “an assault on the vital interests of the United
States of America,” and “repelled by any means necessary, including
military force.”

Much has changed in the Gulf region since Carter issued his famous decree, known since as the Carter Doctrine, and established the U.S. Central Command (CENTCOM) to guard the Strait—but not Washington’s determination to
ensure the unhindered flow of oil there. Indeed, President Obama has
made it clear that, even if CENTCOM ground forces were to leave
Afghanistan, as they have Iraq, there would be no reduction in the command’s air and naval presence in the greater Gulf area.

It
is conceivable that the Iranians will put Washington’s capabilities to
the test. On Dec. 27, Iran’s first Vice President Mohammad-Reza
Rahimi said,
“If [the Americans] impose sanctions on Iran’s oil exports, then even
one drop of oil cannot flow from the Strait of Hormuz.” Similar
statements have since been made by other senior officials (and
contradicted as well by yet others). In addition, the Iranians recently
conducted elaborate naval exercises in the Arabian Sea near the eastern mouth of the strait, and more such
maneuvers are said to be forthcoming. At the same time, the commanding
general of Iran’s army suggested that the USS John C. Stennis, an American aircraft carrier just leaving the Gulf, should not return. “The Islamic Republic of Iran,” he added ominously, “will not repeat its warning.”

Might the Iranians actually block the strait? Many analysts believe that the statements by Rahimi and his colleagues are bluster and bluff meant to rattle Western leaders, send oil prices higher, and win future
concessions if negotiations ever recommence over their country’s
nuclear program. Economic conditions in Iran are, however, becoming
more desperate, and it is always possible that the country’s
hard-pressed hardline leaders may feel the urge to take some dramatic
action, even if it invites a powerful U.S. counterstrike. Whatever the
case, the Strait of Hormuz will remain a focus of international
attention in 2012, with global oil prices closely following the rise and
fall of tensions there.

The South China Sea

The South China Sea is a semi-enclosed portion of the western Pacific bounded by China to
the north, Vietnam to the west, the Philippines to the east, and the
island of Borneo (shared by Brunei, Indonesia, and Malaysia) to the
south. The sea also incorporates two largely uninhabited island chains,
the Paracels and the Spratlys. Long an important fishing ground, it
has also been a major avenue for commercial shipping between East Asia
and Europe, the Middle East, and Africa. More recently, it acquired
significance as a potential source of oil and natural gas, large
reserves of which are now believed to lie in subsea areas surrounding
the Paracels and Spratlys.

With the discovery of oil and gas deposits, the South China Sea has
been transformed into a cockpit of international friction. At least
some islands in this energy-rich area are claimed by every one of the surrounding countries, including China—which
claims them all, and has demonstrated a willingness to use military
force to assert dominance in the region. Not surprisingly, this has put
it in conflict with the other claimants, including several with close
military ties to the United States. As a result, what started out as a
regional matter, involving China and various members of the Association
of Southeast Asian Nations (ASEAN), has become a prospective tussle between the world’s two leading powers.

To press their claims, Brunei, Malaysia, Vietnam, and the Philippines
have all sought to work collectively through ASEAN, believing a
multilateral approach will give them greater negotiating clout than
one-on-one dealings with China. For their part, the Chinese have
insisted that all disputes must be resolved bilaterally, a situation in
which they can more easily bring their economic and military power to
bear. Previously preoccupied with Iraq and Afghanistan, the United
States has now entered the fray, offering full-throated support to the ASEAN countries in their efforts to negotiate en masse with Beijing.

Chinese Foreign Minister Yang Jiechi promptly warned the United
States not to interfere. Any such move “will only make matters worse
and the resolution more difficult,” he declared. The result was an instant war of words between Beijing and Washington. During a visit to the Chinese capital in July 2011, Chairman of the
Joint Chiefs of Staff Adm. Mike Mullen delivered a barely concealed
threat when it came to possible future military action. “The worry,
among others that I have,” he commented,
“is that the ongoing incidents could spark a miscalculation, and an
outbreak that no one anticipated.” To drive the point home, the United
States has conducted a series of conspicuous military exercises in the
South China Sea, including some joint maneuvers with ships from Vietnam and the Philippines. Not to be outdone, China
responded with naval maneuvers of its own. It’s a perfect formula for
future “incidents” at sea.

The South China Sea has long been on the radar screens of those who
follow Asian affairs, but it only attracted global attention when, in
November, President Obama traveled to Australia and announced, with
remarkable bluntness, a new U.S. strategy aimed at confronting Chinese
power in Asia and the Pacific. “As we plan and budget for the future,”
he told members of the Australian Parliament in Canberra, “we will allocate the
resources necessary to maintain our strong military presence in this
region.” A key feature of this effort would be to ensure “maritime
security” in the South China Sea. 

While in Australia, President Obama also announced the establishment of a new U.S. base at Darwin on that country’s northern coast, as well as expanded
military ties with Indonesia and the Philippines. In January, the
president similarly placed special emphasis on projecting U.S. power in
the region when he went to the Pentagon to discuss changes in the
American military posture in the world.

Beijing will undoubtedly take its own set of steps, no less
belligerent, to protect its growing interests in the South China Sea. Where this will lead remains, of course, unknown. After the Strait of
Hormuz, however, the South China Sea may be the global energy chokepoint
where small mistakes or provocations could lead to bigger
confrontations in 2012 and beyond. 

The Caspian Sea Basin

The Caspian Sea is an inland body of water bordered by Russia, Iran, and three former
republics of the USSR: Azerbaijan, Kazakhstan, and Turkmenistan. In the
immediate area as well are the former Soviet lands of Armenia, Georgia,
Kyrgyzstan, and Tajikistan. All of these old SSRs are, to one degree
or another, attempting to assert their autonomy from Moscow and
establish independent ties with the United States, the European Union,
Iran, Turkey, and, increasingly, China. All are wracked by internal
schisms and/or involved in border disputes with their neighbors. The
region would be a hotbed of potential conflict even if the Caspian basin
did not harbor some of the world’s largest undeveloped reserves of oil
and natural gas, which could easily bring it to a boil.

This is not the first time that the Caspian has been viewed as a
major source of oil, and so potential conflict. In the late 19th
century, the region around the city of Baku—then part of the Russian empire, now in Azerbaijan—was a prolific
source of petroleum and so a major strategic prize. Future Soviet
dictator Joseph Stalin first gained notoriety there as a leader of
militant oil workers, and Hitler sought to capture it during his
ill-fated 1941 invasion of the USSR. After World War II, however, the
region lost its importance as an oil producer when Baku’s onshore fields
dried up. Now, fresh discoveries are being made in offshore areas of
the Caspian itself and in previously undeveloped areas of Kazakhstan and
Turkmenistan.

According to energy giant BP, the Caspian area harbors as much as 48 billion barrels of oil (mostly buried in Azerbaijan and
Kazakhstan) and 449 trillion cubic feet of natural gas (with the largest
supply in Turkmenistan). This puts the region ahead of North and South
America in total gas reserves and Asia in oil reserves. But producing
all this energy and delivering it to foreign markets will be a
monumental task. The region’s energy infrastructure is woefully
inadequate and the Caspian itself provides no maritime outlet to other
seas, so all that oil and gas must travel by pipeline or rail.

Russia, long the dominant power in the region, is pursuing control
over the transportation routes by which Caspian oil and gas will reach
markets. It is upgrading Soviet-era pipelines that link the former SSRs
to Russia or building new ones and, to achieve a near monopoly over the
marketing of all this energy, bringing traditional diplomacy,
strong-arm tactics, and outright bribery to bear on regional leaders
(many of whom once served in the Soviet bureaucracy) to ship their
energy via Russia. As recounted in my book Rising Powers, Shrinking Planet,
Washington sought to thwart these efforts by sponsoring the
construction of alternative pipelines that avoid Russian territory,
crossing Azerbaijan, Georgia, and Turkey to the Mediterranean (notably
the BTC, or Baku-Tbilisi-Ceyhan pipeline), while Beijing is building its
own pipelines linking the Caspian area to western China.

All of these pipelines cross through areas of ethnic unrest and pass near various contested
regions like rebellious Chechnya and breakaway South Ossetia. As a
result, both China and the U.S. have wedded their pipeline operations to
military assistance for countries along the routes. Fearful of an
American presence, military or otherwise, in the former territories of
the Soviet Union, Russia has responded with military moves of its own,
including its brief August 2008 war with Georgia, which took place along the BTC route. 

Given the magnitude of the Caspian’s oil and gas reserves, many
energy firms are planning new production operations in the region, along
with the pipelines needed to bring the oil and gas to market. The European Union, for example, hopes to build a new natural gas pipeline called Nabucco from Azerbaijan through Turkey to Austria. Russia has proposed a
competing conduit called South Stream. All of these efforts involve the
geopolitical interests of major powers, ensuring that the Caspian
region will remain a potential source of international crisis and
conflict.

In the new Geo-Energy Era, the Strait of Hormuz, the South China Sea,
and the Caspian Basin hardly stand alone as potential energy
flashpoints. The East China Sea, where China and Japan are contending
for a contested undersea natural gas field, is another, as are the
waters surrounding the Falkland Islands, where both Britain and
Argentina hold claims to undersea oil reserves, as will be the globally
warming Arctic whose resources are claimed by many countries. One thing
is certain: Wherever the sparks may fly, there’s oil in the water and
danger at hand in 2012.

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Nuclear Fuel Reload Analysis Engineer (NB61895491EA) / Southern California Edison / San Clemente, CA

August 16th, 2011 admin No comments

Southern California Edison/San Clemente, CA

Basic Qualifications:
Must have a Bachelor's Degree in Mechanical or Nuclear Engineering. Must have experience with nuclear fuel vendor reload analysis.

Core Competencies:
- Typically possesses eight or more years of engineering experience.
- Demonstrated experience generating reactor core fuel management patterns, fuel vendor reload physics, thermal hydraulic or safety analysis calculations.
- Demonstrated knowledge of nuclear plant licensing regulations, guides, codes, and standards applicability to fuel analysis methods.
- Demonstrated technical and administrative management of small scale projects within the fuel analysis area.
- Demonstrated experience presenting findings and recommendations to key management through reports and presentations.
- Demonstrated experience with Unix environments.
- Demonstrated experience using Microsoft Word, Excel, PowerPoint, Access, Visio, and Project.
- Must create a safety conscious work environment.
- Must demonstrate the ability to integrate work across relevant areas, develop the business and services to enhance customer satisfaction and productivity, manage risks and safety appropriately, develop and execute business plans, manage information, and provide exceptional service to internal and external customers.
- Must demonstrate effective resource and project planning, decision making, results delivery, team building, and the ability to stay current with relevant technology and innovation.
- Must demonstrate strong ethics, influence and negotiation, leadership, interpersonal skills, communication, and the ability to effectively manage stress and engage in continuous learning.
- ANSI: Shall be competent in technical matters related to plant safety and other engineering and scientific support aspects.

COMMENTS: Additional testing may be required as part of the selection process for this position. Candidates for this position must be legally authorized to work directly as employees for any employer in the United States without visa sponsorship.

Preferences:
- Master's in Nuclear or Mechanical Engineering
- Professional Engineer's License in Nuclear or Mechanical Engineering in the State of California.

Typical Responsibilities:
This position will be in the Nuclear Fuel Analysis group within Southern California Edison's (SCE) San Onofre Nuclear Generating Station (SONGS). The successful candidate will serve as senior engineer for reactor core fuel analysis.

Typical responsibilities will include: generating reactor core fuel management patterns, fuel vendor reload physics, thermal hydraulic or safety analysis calculations, startup test predictions and SONGS fuel analysis plant technical support; performing vendor technology based experience in reload analysis to maintain Edison's reload analysis capability; performing analysis in at least one key nuclear fuel analysis area (i.e. core physics, Thermal-hydraulics, Setpoints or UFSAR accident analyses); performing technical plant analysis support in the areas of startup testing, loss of coolant accident (LOCA) and Non-LOCA accident analysis, spent fuel criticality, reactivity management; managing of small scale Nuclear fuel projects; and performing other responsibilities and duties as assigned.

Edison International and Southern California Edison reserve the right to close or cancel a posting at any time.

If you are interested in this position, please submit your resume in confidence by visiting www.edisonjobs.com.

Edison International is an Equal Opportunity Employer.

Apply To Job

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Obama fuel efficiency deal could leave loophole for Detroit

July 28th, 2011 admin No comments

by Stephen Lacey.

Cross-posted from Climate Progress.

The Obama administration is set to announce aggressive new fuel efficiency standards tomorrow, scoring a rare
victory on the environmental front. But the details of the agreement may
weaken the standards and allow automakers to delay action on improving
the efficiency of America’s fleet of vehicles.

At issue is a “technology reopener” that allows auto manufacturers
to fight the standards after 2021, in the hopes that they can
renegotiate rules with a future administration that may be more lenient
on the industry. The reopener potentially gives auto companies an
incentive not to develop technologies immediately so they can argue down
the road that the standard can’t be met.

Under the current timeline, the administration’s proposal would
increase fuel efficiency for cars by 5 percent per year and increase efficiency
of light trucks by 3.5 percent per year through 2021. After 2021, standards
for light trucks would climb to 5 percent through 2025—bringing the
efficiency of the entire U.S. vehicle fleet to 54.5 mpg from today’s
27.3 mpg. Those are the highest standards proposed since 1987. The most
recent standards, passed in 2009, require the nation’s fleet to average
35.2 mpg by 2016.

Despite the rise in value for used fuel-efficient cars and surveys [PDF] showing two-thirds of Americans want more efficient automobiles—and the inevitability of rising gasoline prices because of peak oil—American manufacturers say they are skeptical that consumers will buy
them. Hence, the inclusion of a reopener that gives auto companies a
“self destruct” mechanism if they don’t think the standard is working—
or if they decide to make it unworkable themselves.

Foreign manufacturers are also
criticizing the deal, saying that tax credits and more lenient standards
favor American companies that produce larger trucks and SUVs. But as of
today, at least 10 top auto companies say they support the deal. The
ability to renegotiate standards in the future likely played a major
role in picking up so much industry support.

While the reopener presents some potential challenges, the
agreement does demonstrate that aggressive, workable environmental
regulations can be agreed upon by industry. In fact, the United
Autoworkers Union came out in support of new regulations because they would “create new opportunity for American workers.”

In June, a group of 15 prominent Republicans sent a letter to the White House urging it to increase fuel efficiency standards
beyond 50 mpg, mostly for national security reasons. Some groups,
including Center for American Progress, have called for a standard as high as 60 mpg—a move that would reduce American oil consumption
by 44 billion gallons by 2030. While lower than what some groups wanted,
the current standard would still save tens of billions of gallons in
the coming decades.

With anti-environmental rhetoric among Republicans at an all-time high, the White House has had few wins
on the energy front. But even with major trade-offs, passage of a new
fuel efficiency standard is a big move for the Obama administration,
which reportedly convinced auto manufacturers to drop demands for a
40-mpg standard and agree to a 54-mpg standard.

Along with fuel economy standards, the administration is currently working on a first-ever mercury and air toxics standard for power plants. Although Obama has been criticized as not doing
enough on the energy front, these proposals would be two of the most
significant pieces of environmental policy in years.

Is that something to celebrate or lament?

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Fossil fuel giant is betting on a bright future in solar

December 16th, 2010 admin No comments

by Todd Woody.

National climate change legislation may be dead as global
warming skeptics take power in Congress. But if you want to see where some big
businesses think the future of energy lies, pay attention to NRG Energy.

The New Jersey-based electricity provider, which operates nuclear,
coal, and natural gas-fired power plants, has embarked on a solar shopping
spree.

On Tuesday, NRG bought
a planned 290-megawatt photovoltaic farm
from thin-film solar module maker
First Solar, agreeing to pour up to $800 million into the Yuma County, Ariz.,
project. The Agua Caliente power plant will supply electricity to California
utility PG&E under a 25-year contract.

The deal follows NRG’s agreement to buy
SunPower’s 250-megawatt California Valley Solar Ranch photovoltaic project
on the state’s central coast for $450 million. That solar power plant will also
supply electricity to PG&E. In
October, NRG said it would invest $300
million investment in BrightSource Energy’s Ivanpah
solar thermal power
plant now under construction in the Southern California desert.

In other words, over the course of two months, NRG has made
a nearly $1.6 billion bet on Big Solar.

“Solar power is critical to transitioning our nation to
having a greater emphasis on large-scale clean energy technologies and it is
going to be projects of the scale of Agua Caliente that will help us achieve
this ambitious goal,” David Crane, NRG’s chief executive, said in a statement
on Tuesday. “This investment significantly increases our presence in the
state and benefits the residents of Arizona while providing attractive returns
to NRG’s stakeholders.”

NRG previously signed deals with eSolar, a California solar
thermal power plant builder, to jointly develop projects in the desert
Southwest.

The company also owns wind farms and Green Mountain Energy, a renewable electricity provider. In November, NRG announced it would deploy a citywide electric car-charging network in Houston.

With a federal loan guarantee program for big renewable energy
projects set to expire next September and the long-term prospects of other
government incentives uncertain, deep-pocketed investors like NRG are becoming
crucial to get large-scale solar farms built.

To NRG at least, the future looks bright and sunny. 

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Fuel tanker runs aground in Canadian Arctic

September 3rd, 2010 admin No comments

by Agence France-Presse.

OTTAWA—A fuel tanker has run aground in Canada’s far
north, carrying 2.4 million gallons of diesel fuel that risk spilling into the
Arctic waters, the Canadian Coast Guard said Thursday.

A Coast Guard
spokesman told AFP no leaks from the tanker had yet been detected in the
pristine waters.

The ship struck
a sandbar in the famed Northwest Passage, southwest of the town of Gjoa Haven
in Canada’s Nunavut territory, on Wednesday. It was carrying fuel to resupply
remote communities in the region.

Authorities and
the ship’s owner, Woodward’s Oil, will attempt to float it off the sandbar, the
official said.

Last week, a
cruise ship struck an uncharted rock in the same waterway, forcing the
evacuation of more than 110 passengers and crew. That crash occurred late
Friday as the ship Clipper Adventurer set out from Kugluktuk, Nunavut, for a
12-day voyage through the passage.

None of the
tourists onboard were injured, said a spokesman for tour operator Adventure
Canada. But it took two days for the Canadian Coast Guard icebreaker Amundsen
to arrive at the scene, prompting calls for Canada to beef up its search and
rescue capabilities in the far north.

With the
acceleration of Arctic ice melt, interest in the region has soared. Shrinking
ice has opened up sea navigation, and could give oil rigs improved access to
the sea floor.

Canada’s claim
to the Northwest Passage, however, is disputed by the United States.

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Fuel tanker runs aground in Canadian Arctic

September 3rd, 2010 admin No comments

by Agence France-Presse.

OTTAWA—A fuel tanker has run aground in Canada’s far
north, carrying 2.4 million gallons of diesel fuel that risk spilling into the
Arctic waters, the Canadian Coast Guard said Thursday.

A Coast Guard
spokesman told AFP no leaks from the tanker had yet been detected in the
pristine waters.

The ship struck
a sandbar in the famed Northwest Passage, southwest of the town of Gjoa Haven
in Canada’s Nunavut territory, on Wednesday. It was carrying fuel to resupply
remote communities in the region.

Authorities and
the ship’s owner, Woodward’s Oil, will attempt to float it off the sandbar, the
official said.

Last week, a
cruise ship struck an uncharted rock in the same waterway, forcing the
evacuation of more than 110 passengers and crew. That crash occurred late
Friday as the ship Clipper Adventurer set out from Kugluktuk, Nunavut, for a
12-day voyage through the passage.

None of the
tourists onboard were injured, said a spokesman for tour operator Adventure
Canada. But it took two days for the Canadian Coast Guard icebreaker Amundsen
to arrive at the scene, prompting calls for Canada to beef up its search and
rescue capabilities in the far north.

With the
acceleration of Arctic ice melt, interest in the region has soared. Shrinking
ice has opened up sea navigation, and could give oil rigs improved access to
the sea floor.

Canada’s claim
to the Northwest Passage, however, is disputed by the United States.

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Get drivers to slow down (and save fuel) by making it fun

July 7th, 2010 admin No comments

by Jonathan Hiskes.

From the people who
brought you piano stairs comes an idea for getting more drivers to obey speed limits. “Fun theory award
winner Kevin Richardson suggests making it “fun” to drive the speed limit by
entering lawful drivers in a lottery and awarding cash prizes to some. Money could
come from fining speeders, although that stretches most definitions of fun.

It’s silly, and a
thousand problems would come up in execution, but it is, theoretically, a green
idea, as speeding wastes fuel. Most car engines are most efficient around 50
mph and nearly as efficient between 30 and 55 mph, as Clark Williams-Derry explains.
Since highway driving is generally much faster than 50, slowing down generally saves
fuel.

Anyway, a pretty video
makes up for a shaky idea, right? From Funtheory.com, which is funded by Volkswagon:

 

(Tip o’ the hat to Ecocity)

 

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Un-sexy tech can save both lives and fuel

June 5th, 2010 admin No comments

by Todd Woody.

I recently took the Chevrolet
Volt for a spin
near San Francisco’s ballpark, checking another item off my electric-car
life list. (Getting to drive pre-production EVs is one fringe benefit of
covering green tech.)

Then the other week, I took a drive in another car that
promised to help cut greenhouse gas emissions. The car itself was unremarkable—a Lexus RX hybrid that anyone with a spare $42,000 can buy. What was
potentially revolutionary was the little black box sitting on the dashboard to
the left of the steering wheel.

The box had three lights and when the car’s driver makes a fuel-wasting
or dangerous move, such as slamming on the brakes, making fast, sharp turns or
weaving through traffic—the LEDs go from green to yellow to red.

See, the problem, dear reader, isn’t just your
carbon-spewing car, it’s you.

“There are habits that people fall into that they get away
with all the time and by making slight changes in those habits you crash a lot
less often and you burn less fuel,” says Dan Steere, chief executive of GreenRoad, a Silicon Valley startup that
installs that little black box and other technology in commercial vehicle fleets.

GreenRoad is backed by Richard Branson’s Virgin Green Fund
and Al Gore’s Generation investment firm.

The road to a sustainable future, in other words, will be
paved not just with shiny new gadgets that help cut fossil-fuel consumption, but also by new technology designed to change
people’s planet-unfriendly behavior.

“Most of the focus around safety and fuel consumption has
been about making a vehicle less lethal when it crashes or inventing entirely
new systems like the Volt to try and make the vehicles better,” says Steere.
“Ninety percent of crashes are caused by a bad decision the driver made, and the
EPA has said that 33 percent of fuel consumption is due to driver behavior.”

GreenRoad attempts to change drivers’ fuel-wasting ways by
giving them constant feedback—the little black box—and by sending them weekly
emails that analyze their driving and offer tips for improvements.

The payoff for GreenRoad’s corporate customers, according to
Steere, is fewer accidents and a lower bill at the pump, all without having to
make capital investments in new vehicles.

The GreenRoad system has been installed in more than 80 corporate
fleets since 2008. Steere claims some clients have seen accident rates
halved and fuel savings of five to 10 percent, depending on the type of
vehicles in their fleet. That can translate into annual savings of between
$1,000 and $4,000 a vehicle, he notes.

If those numbers bear out, that’s not a bad investment given
that GreenRoad charges a subscription fee of about $1,300 per vehicle for a
three-year contract.

The potential to cut accident rates has attracted attention
from insurers like The Hartford, which have created partnerships with GreenRoad
to roll out the technology to their clients.

Steere takes me for a ride through San Francisco to demo the
GreenRoad system. Underneath the dashboard there’s another black box which
contains sensors and a GPS chip that monitors the car’s speed and movements. On
the windshield is a cellular modem and antennas to transmit the data to
GreenRoad’s servers.

“It’s patterns we’re looking for,” says Steere as he pulls
out into traffic. “As we recognize these events, we create profiles and we send
feedback to the driver for different types of coaching and reporting.”

The dashboard box glows green until Steere takes a corner
with a burst of acceleration and a sharp turn. Then the yellow light comes on and
stays on as he hits the breaks when a jogger enters a crosswalk.

“A lot of people will do things like that but it won’t
register in their minds as a problem,” he says. “But we know if you have a
habit of doing things like that you’re more likely to crash. So as we recognize
patterns of behavior now the key becomes, ‘If we know it and can measure it,
how do we help peop.le change their behavior?’ The rest of what we’ve done is to
use technology to communicate with people.”

That means the weekly email reports to reinforce what the
dashboard box continuously tells driver.

Steere turns up an alley to show what you need to do to get
a red light. He accelerates and slams on the breaks. The box glows red and
stays that way for several minutes until Steere demonstrates he’s driving
safely again.

“We experimented with audio feedback and it turns out that
people don’t respond well to that when they’re driving,” he says. “But what
turns out to be a really effective thing is that once a week I get an email
that says, ‘Dan, way to go you’re a green driver.’ Or, ‘Your score is up a
little bit from last week, find out why.”

It sounds a bit Big Brotherish. But Bob Hutchinson, director
of risk management for GreenRoad client MasTec, which installs satellite dish
and communications systems, say his employees have embraced the technology.

“They make six to 10 stops a day, and at the end of the day they want to return
home safely,” Hutchinson says. “Like any risk manager, you’re always looking to
reduce motor vehicle accidents. Of course, if you reduce speed and aggressive
driving, you’re going to improve fuel mileage, but it was more about driver
safety.”

After a seven-month trial run that ended in December, MasTec
installed the GreenRoad technology in 2,900 vehicles. While the company only
has three months’ worth of data so far, Hutchinson says accident rates have
declined.

“We rolled it out as a driver improvement tool, not a gotcha
tool,” he says. “We get a lot of feedback from our drivers who say they’d like
to have GreenRoad for their teenagers.”

And that could be a huge potential market for GreenRoad,
which is exploring offering the technology to consumers through its insurance
company partners. 

Now if GreenRoad can just sync your teenager’s GreenRoad
real-time driving record to your iPhone, they’ll have a killer app.

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